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Manage your Account
Cross-Domain Tracking & Payment Portals
Reset Your Account Password
Manage Users and Roles
Submit a ticket
Implement Your Tracking Code
Platform User Guides
Heat Map Reports Explained
Page Analysis Reports Explained
Insightech Chrome Extension
Click Map Reports Explained
Conversion Funnels Explained
What are Conversion Funnels?
Set Up Your Conversion Funnel
Use CSS Elements to Build your Conversion Funnel
Session Replays Explained
Pathing Reports Explained
Data Layers Explained
Filters and Segments
Notes Explained
Optimisation Playbook
Analyse Website Abandonment with Funnels
Find and Recreate Customer Support Issues
Track Website Interactions with Funnel Analysis
Find and Analyse Dynamic Content
Analyse Website Content Engagement
Frequently Asked Questions
Privacy and Security
Get Started with Insightech
Data Layers Explained
Data Layers Explained
Insightech's data layer is structured info about your website. Use it to drive user experiences, digital marketing and analytics.
Set Up your Custom Data Layer
Insightech tracks your data layer unless you have defined a custom data layer name. Click here for set up instructions for your data layer
